A year after the implementation of the exit strategy, the government decided to set 2019 as the reference year for tourism, as this was a record year.
Growth in Stay over visitors compared to 2019.
In the first four months of 2023, Aruba recovered more than 100%. In the first four months of 2023, 415,648 “stayover” tourists arrived in Aruba, a recovery of 7.2% compared to 2019. In January and February, it was 105%, March 102%, and April 116%. The United States remains the prime market for Aruba, and it recovered in January by 113%, February by 108%, March by 102%, and April by 120%.
The most notable market with the highest recovery rate is the Colombian market. This growth is mainly due to the airlift increase (available seats) to and from Colombia. The recovery of the Colombian market for January 2023 was 104%, February 159%, March 145%, and April 130%.
Growth of the Average Daily Rate (ADR) vs 2019
The average ADR for the first four months of 2023 is $393.59 per room compared to $334.67 in 2019. The ADR for the same months, but in 2022 grew 13.9%. It is the first time that the ADR is this close to $400.00.
Growth revenue per available room (RevPAR) vs 2019
The RevPAR shows the quality of tourists staying in hotels. The average RevPAR for the first four months of 2023 is $324.48 compared to $295.72 in 2019. Compared to the RevPAR of 2022, this is a growth of 40.7%
Cruise tourism growth compared to 2019.
Cruise tourism took a little longer to recover, but grew significantly in 2023 compared to 2019. In the first four months, Aruba welcomed 425,620 cruise passengers. It entails 70,185 more cruise tourists compared to 2019 and represents a recovery of 19.7%.
The number of cruise ships arriving at Aruba has also increased. In the first four months of 2023, 165 cruise ships docked in the port compared to 143 in 2019, a growth of 15.4%. The government expects 2023 to be a record year for tourism.
Tourism credit growth versus 2019
The Tourism Credit indicates how much money tourists spend in our economy according to data from the Central Bank of Aruba. Although we have not yet recovered 100% of our tourism in 2022, the Tourism Credit exceeded the Tourism Credit of 2019.
In 2022, tourism contributed 4.4 billion florins to the economy of Aruba, while in 2019, this amounted to 3.7 billion florins. It represents a growth of 118%.
Based on the indicators such as the RevPAR, ADR, other indicators and the forecasts, 2023 is expected to surpass 2022 tourism. According to a recent poll, Aruba scored a 9.1 (from 1 - 10) regarding tourism satisfaction.
The government is grateful to the ATA, AAA, APA, AHATA, ATSA, TPEF, Aruba Vacation Rental Association, and all who work tirelessly in tourism for their dedication.